Staff Faculty


Policy & Regulatory Specialist


  • B.S. Agricultural Business (Agricultural Economics & Farm Management); University Wisconsin-River Falls, River Falls, WI
  • University Wisconsin-River Falls; graduate work leading to K-8 teaching license in WI and WV (current); WY pending, River Falls, WI
  • M.S. Agriculture, West Virginia University, Morgantown, WV
  • Certified Travel Industry Specialist (CTIS) from Indiana University-Purdue University Indianapolis (IUPUI)

Cindy Martel grew up in the mountains of New England surrounded by buckets and maple syrup. She moved to West Virginia in 1988 and began a 25+ year stint as a marketing specialist at the state department of agriculture after hanging up her marketing director hat and whitewater guide stick in 1994. She remained connected with the outdoor recreation industry during her tenure at department of agriculture working with one of the state’s largest outfitter in marketing and logistics roles.

Cindy welcomed the opportunity to join Future Generations working on marketing and regulatory components of the comprehensive agribusiness development plan for the state’s “first” and “sweetest” crop of the season. She is excited to join the maple team at Future Generations and continue to cultivate agritourism in the Mountain State.

Presentations & Publications